[WIP] Analogy is the key
You can't learn, think, or communicate without analogy.
My "Going Solo" Reading List
The resources that changed how I think about my work.
The Threshold Theory
Or, everything has 2 phases.
Why Y?
Or, Why my company's name is a single letter.
Inbox Zero, Right Now.
My favorite new year’s tradition.
5 Startup Marketing Myths
Or, 5 lessons I learned the hard way.
The most important concept in marketing strategy
How I became a category designer. Oh, and some thoughts about Spikeball.
Referral Marketing 101
Tips for getting started with my favorite paid distribution channel.
Confessions of a Reluctant Entrepreneur
I never wanted to be in business, much less start one.